Press releases, even now are considered a mighty form of advertising and marketing that often bring enough publicity to send a featured product to untrodden heights. The reason is simple - Press attention translates into ORDERS! - Only when there exists a proper journalistic tone and a concise yet compelling copy. Content2Please team (a wing of Indus Net Technologies, a ISO 9001:2008) provides the assurance.

Where Do Content2Please Come In ?

For those who are unsure about mustering a press release or simply have no time for it, for them, Content2Please introduces a team of seasoned writers who guarantee positive media attention by applying a simple but time-proven formula:
Insights + Creativity = Action

We allow the client to review the finished press release and suggest changes even after approval. We make sure that Content2Please writing service doesn't end until the client is satisfied completely. So what do we deliver, to be precise?

A concise, satisfactory, well-written press release through a prompt and professional service, details of which are provided below:

Press Release Writing Services :

Types   Details   Benefits   Overall Benefits

New Products and/ or Services A description of a product or service. Stresses are put on the benefits and unique selling points. Usually written in easy-to-understand language. May have technical expressions when required. Enhances consumer base Enhances the number of potential clients Prompt Responses Increased Customer Base Popularity

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Executive Announce-ments Important announcements or news in the corporate sector, regarding new recruitments, agendas or policies. Clear account on recent changes Increased Customer Base Popularity Prompt Responses

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Commentary Release A short note describing the position of a manufacturer or service provider as an expert in the industry Influences prospective customers Shows the position of the writer Popularity Prompt Responses Increased Customer Base

What is a Press Release ?

A Press release is defined as a written or recorded communication that announces something which has a news value. Distribution procedures involve mailing or faxing to assignment editors at newspapers, magazines, radio stations, television stations, and/or television networks, other than the commercial newswire services.

Why a Press Release is important ?

A primary tool for any kind of business is publicity. Publicity can be gained by mass advertising. Mass advertising often involves a lump sum budget. What is a cheaper but effective option?- Definitely a Press release, because:

	A Press release translates immediately into publicity
	A Press release doesn't control the inherent message that advertising does at times
	A well-written Press Release can travel far. That means increase in sales, exposure to the masses and great enhancement of the image of your business or products
	Press releases bring along credibility, a tool that can win the customer's heart and wallet
	Press releases are more cost effective than commercials

How does Press Release Work ?

Public relations, or PR share the same initials with that of Press Release and is just another face of the same coin. It is important that the relationship a company shares with the public delivers a profound effect on the future of the company's business. PR (in both ways) provides with the necessary publicity and creates a positive image of the type of business. This eventually translates into sales.

The entire process involves a systematic, planned approach; else people shall be left to develop their own opinions without any guidance. However, it is important to stay informed that a Press Release and marketing are different ball games; a Press Release just creates the field for the market to develop. A flowchart might come useful in understanding the entire procedure:

Functionality Flowchart

Release Note from the Company Press Release Publicity Public Exposure Public Interest Sales

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